Colour Event for inspiration


Colour Event for inspiration

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Posted on 7 October 2016

wg-bw Colour Designer and educator, Wendy Greenhalf has enjoyed a very colourful couple of months having attended an amazing 2 day national colour conference ‘Colour Speak’ in Brisbane in September, hosted by the Queensland Division of the Colour Society of Australia.

Colour experts and specialists were immersed in the latest developments in colour research, participated in hands-on activities and workshops and explored the impacts of brilliant colourful conversations and the perception of colour in such areas of wayfinding, optometry, landscape, townscape and lighting, interiors, art and nature. We chat with Wendy to find out more about her experience at the conference…

Tell us a little about these conferences?

This was the fifteenth conference organised by the Colour Society of Australia. The national conference is held every 2 years and is hosted by State Divisions in rotation. The QLD Division put on a great show of high calibre presenters and workshops…and whilst I have to wait another 2 years, I am already looking forward to the next conference, which will be held in Victoria in 2018.

What was one of your highlights of this year’s conference?

The conference kicked off with keynote speaker Despina Macri, who talked about Wayfinding and shared some of her design concepts and how she visually communicates using colour. At the end of day 1, Despina took us on a guided tour of South Bank where we got to see her work first hand in street signage and in various building around Brisbane CBD.

What will you take away from the conference?

The diversity of speakers was the core benefit. We had presentations on the historical colours used in Queensland houses through to Syntonics and Phototherapy in Optometry. From the use of digital colour through to the history of military uniforms and their colour palettes. It was amazing to bring together people from different backgrounds across multiple industries where the common denominator was Colour – I was in my element!

What are your top tips for staying inspired about colour?

1.Take the time to look and observe. Inspiration is all around and we have colour to thank for that! The colour palettes of the different times of day through to the changing seasons. Plants, leaves, pebbles, flowers, dirt the whole lot. I also draw inspirations from the smallest to the biggest of objects man-made or natural.

2.Attend events and trade shows. At a recent NSW Colour Society event, I met guest speaker Freya Blackwood, an Australian award winning illustrator. Freya talked about the use of colour in her collection of children’s books. She was incredibly humble and so inspiring.

3.Education. Colour is complex so I encourage people to attend colour events and courses. Many people forget about the benefits and importance of understanding colour and how it can make or break a design. Knowledge is powerful and sets you apart from other designers